Leading Questions
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Business English Intermediate Sales

Leading Questions

Objectives

To be able to ask effective questions during the sales process: i) Vocabulary for products. ii) Vocabulary for customer needs iii) Questions using the first and second conditional

Grammar

First and second conditional to ask leading questions: i) If I reduce the price, will you sign the contract? ii) If we could help reduce your costs, would you be Interested?

Description

Achieving a ‘yes’ is a challenge for many salespeople when using a second language. This unit will look at leading questions that help move a conversation in the direction of getting the customer to see the value of a product or service.

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